iPhone 15

On Tuesday, Apple unveiled new versions of some of its best-selling devices iPhone 15. This comes at a time when discretionary spending is slowing and restrictions on its flagship iPhone are expanding in China. The world’s most valuable listed company is set to release these new products on September 22, hoping to top customers’ wish lists during the crucial holiday shopping season.

Also read: iPhone 15 Pro Expected to Launch in September With These 12 New Features

The New iPhones

Apple introduced the iPhone 15 and iPhone 15 Plus, which feature 6.1-inch and 6.7-inch displays, respectively, similar to their predecessors. The iPhone 15showcase a new design, the Dynamic Island, a powerful 48MP Main camera, and A16 Bionic.

The premium iPhone 15 Pro and iPhone 15 Pro Max models will feature an “action button” in place of the mute switch that can be customized for various functions. They will use titanium instead of stainless steel for the side bars.

Apple has also transitioned to the USB-C charging standard from the current Lightning port on the new iPhones and AirPods Pro, in compliance with a European law. This change will simplify the process for professionals transferring high-quality video from their iPhones directly to their hard drives.

All new models feature a 48-megapixel main camera, with the flagship Pro Max offering 5X optical zoom and 3X telephoto capability. With the Pro devices, users can record “spatial” or three-dimensional videos that can be viewed on Apple’s upcoming Vision Pro headset.

The latest iPhones’ satellite connectivity can now be used to call for roadside assistance, a feature launched in the US in partnership with the American Automobile Association.

The iPhone 15 is powered by the A16 bionic chip, while the iPhone 15 Pro and Pro Max will run on the A17 pro chip. The hardware on the Pro line makes these devices suitable for high-end mobile gaming.

Apple also announced that the batteries of iPhone 15 and iPhone 15 Plus are made of 100% recycled cobalt.

Also read: Apple to Introduce Wi-Fi 7 Support for iPhone Next Year: What It Means for Users

Watches that compliments iPhone 15

Apple unveiled Watch Series 9 and the second generation of Watch Ultra, maintaining the same dimensions as their predecessors.

The latest watches are equipped with the next-generation S9 chip, capable of better animation and effects. This is the first processor upgrade since Apple released the Series 6 line in 2020.

New features include “double tap”, a new gesture feature to control the watch without touching its face, improved dictation and brightness.

Ultra 2 features a new customized watch face that provides more information on workouts, and an improved battery that lasts up to 36 hours on normal use and up to 72 hours on low-power setting.

The Series 9 is Apple’s first carbon-neutral product, and starting this year all watch manufacturing will be powered by 100% clean energy. Apple will also eliminate leather from all its products, including watch bands.


Apple launched the second-generation AirPods Pro, which offer improved sound quality and double the active noise cancellation compared to its predecessor.

By Shamiso Miracle

Shamiso Miracle completed her degree in journalism and media studies at the University of Zimbabwe before honing her skills at Savanna News. She then went on to work at iHarare News, becoming a voice for everyday SA citizens who wanted to share their stories. When she's not writing news that entertains and inspires ,Shamiso is an avid reader and a wellness bunny.

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